Oreo × Xbox Campaign Assets

GRAPHIC DESIGN / BRAND CAMPAIGN

GRAPHIC DESIGN / BRAND CAMPAIGN

About the Project

About the Project

Worked on the Oreo × Xbox campaign within an agency setting, translating master brand assets into a scalable set of marketing outputs. Starting from provided campaign guidelines, I developed a flexible blueprint that could be consistently applied across multiple retail and digital touchpoints, including POS, social, and web..

My Approach

My Approach

The focus was on clarity, visual impact and consistency.

Each asset needed to be immediately recognisable, work within strict brand guidelines, and perform effectively in busy retail spaces. Careful attention was given to hierarchy, legibility and layout to ensure the campaign translated well across both physical and digital contexts.

The focus was on clarity, visual impact and consistency.

Each asset needed to be immediately recognisable, work within strict brand guidelines, and perform effectively in busy retail spaces. Careful attention was given to hierarchy, legibility and layout to ensure the campaign translated well across both physical and digital contexts.

Result

The final set of assets provided a cohesive and flexible visual system for the Oreo × Xbox campaign, supporting its rollout across multiple retail locations and digital platforms.

The work contributed to a clear, high-impact in-store presence while maintaining alignment with both brands’ identities.

Create a free website with Framer, the website builder loved by startups, designers and agencies.